Cancer patients back eye campaign led by Sudbury opticians


Wardle Williams are an independent opticians based in Sudbury Suffolk and have launched the Eye Smart campaign to raise awareness of the importance of having regular eye examinations. As part of the campaign Wardle Williams are raising money for two charities that help to support cancer sufferers and their families through diagnosis and treatment.

A recent article in the East Anglian Daily Times explains how Ralph McMurray, of Long Melford, and Keira Dixon, of Sible Hedingham, are both supporting the Eye Smart Campaign, which is being led by opticians Wardle Williams and sister company Observatory the Opticians following both of them being diagnosed with a brain tumour following an eye examination with Wardle Williams.

*“The campaign will see information placed in all Wardale Williams and Observatory the Opticians practices as well as a number of public awareness events, which will be held throughout the year.

Proceeds raised will go towards charities CLIC Sargent and OcuMel UK, which have supported the families.

Will Norman, Wardale Williams optometrist who carried out the eye test on Mr McMurray, said:

“There are many conditions, which can be detected at eye examinations including diabetes, high cholesterol, brain tumours, high blood pressure, glaucoma and macular degeneration.

“We hope everyone really gets behind the Eye Smart Campaign, because as well as showing people why they should be having regular eye examinations we are helping Keira and Ralph support two important charities.”

The campaign will be supported by the optical group’s practices in Sudbury, Haverhill, Ipswich, Southwold, Beccles, Halstead, Leigh-on-Sea in Essex, and Muswell Hill in north London.”

*information sourced from the East Anglian Daily Times and for the full article please visit:

It is essential that we all have regular eye examinations and if you would like to find an optician in your local area, the Medigest business directory can help you. For more details visit:




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